期刊论文

中文

科技创业月刊

1672-2272

2012

3

23-25

10.3969/j.issn.1672-2272.2012.03.010

2011年度湖北省教育厅人文社会科学研究重点项目（编号:2011jyte117）；

本校为第一机构

农产品加工产业集群与企业品牌建设存在密切的联系。介绍了我国农产品加工产业集群的特点;分析了产业集群与企业品牌建设的关系,认为产业集群能提升企业品牌,而企业品牌能促进产业集群发展;根据农产品加工产业集群品牌建设中存在的不足,提出完善农产品加工产业集群品牌建设的建议。

Agricultural product processing industry cluster close ties with enterprises brand building. Firstly, the characteristics of China＇s agricultural product processing industry cluster are introduced; second｜y, the relationship between industrial cluster and enterprise brand building is analyzed, namely, industrial cluster can enhance the enterprise brand and enterprise brand can promote the development of industrial cluster; finally, according to the shortcomings in the brand building of agricultural product processing industry cluster, the rec...