From the view of rural revitalization, this paper has expounded the important role of rural tourism in the strategy of rural revitalization, and taking Hubei Province’s rural tourism as an example, has analyzed some main problems existing in the present product system, product development quality, service quality and management, product homogeneity and and other aspects of Hubei Province’s rural tourism products. Aiming at these problems, the paper has put forward some constructive countermeasures and suggestions to improve the quality and ef...