Memetics, as a new theory based on Darwin's theory of evolution, is to explain the cultural evolution and is actually prevailing in the society .Nowadays , the pragmatics phenomena such as advertisements and cyberword can be found everywhere and are perfectly illustrated by memetics .For language is characterized by practicality , rationality , fashion and authority , it has been accepted more and more widely , and by more and more people .From the perspective of memetics , language itself is a meme that can be copied and propagated .In this paper ,the author will further explain memetics and ...