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Research on the Internet Marketing of Rural Homestay--A Case Study of Lichuan City of Hubei Province

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成果类型:
会议论文
作者:
Qing-yang LI;Xiang-yu DUAN
作者机构:
School of Economy and Management,Wuhan Polytechnic University,Wuhan,China
China Post Group Company Guilin Lingui Distribution Company,Guilin,China
语种:
英文
关键词:
Internet;Rural homestay;Marketing;Strategy
年:
2019
页码:
504-510
会议名称:
2019 International Conference on Informatics, Control and Robotics 2019信息学、控制和机器人学国际会议(ICICR2019)
会议论文集名称:
2019 International Conference on Informatics, Control and Robotics 2019信息学、控制和机器人学国际会议(ICICR2019)论文集
会议时间:
2019-06-16
会议地点:
上海
会议赞助商:
美国DEStech出版社
机构署名:
本校为第一机构
院系归属:
经济学院
摘要:
  With the rapid development of Internet technology in China,Internet marketing has been widely used in various industries.As an important part of rural tourism,rural homestay is of great significance for the development of rural economy,the realization of accurate poverty alleviation and rural revitalization.With the strong support of the national policy,Internet marketing has provided a development opportunity for rural homestay.This paper has mainly used the method of statistical analysis,comparative research and case study to carry out th...

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