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New Energy Vehicle Consumer Demand Mining Research Based on Fusion Topic Model: A Case in China

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成果类型:
期刊论文
作者:
Wang, Xiaoguang;Lv, Tao;Fan, Lei
通讯作者:
Lv, T.
作者机构:
[Wang, Xiaoguang; Lv, Tao] China Univ Min & Technol, Sch Econ & Management, Xuzhou 221116, Jiangsu, Peoples R China.
[Wang, Xiaoguang; Fan, Lei] Lianyungang Normal Coll, Sch Math & Informat Engn, Lianyungang 222000, Peoples R China.
通讯机构:
School of Economics and Management, China University of Mining and Technology, Xuzhou, China
语种:
英文
关键词:
Consumer demand;Fusion model;LDA;Word2vec
期刊:
Sustainability
ISSN:
2071-1050
年:
2022
卷:
14
期:
6
基金类别:
National Social Science Foundation of China [20FGLB011]; Social Science Foundation Project of Lianyungang City [20LKT1016]; High-level Research Project of Lianyungang Normal College [LSZGJB202004]; Haiyan Project of Lianyungang City [2020]
机构署名:
本校为其他机构
摘要:
This study extracted the demand preference topic words of new energy vehicle consumers with the help of the topic model, calculated the similarity between the word vectors and the topic keywords and expanded the topic keywords, analyzed and compared the demand topics and feature expansion words of different car models, and summarized the demand differences of other consumer groups. The analysis results show that consumers' demands of different groups have the exact demand dimensions such as new energy features and brand features, and different ...

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